Boat maker announces $12 million Michigan expansion

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An outdoor vehicle maker plans to expand a Michigan boat manufacturing plant and create nearly 200 new jobs, state and company officials said.

Bombardier Recreational Products Inc. will invest nearly $12 million in its plant in suburban Lansing, Township of Watertown, which produces the Manitou line of pontoon boats. BRP acquired Manitou in 2018; the project will renovate the existing facility and extend it to an adjacent property.

Company officials cited increased demand for pontoon boats amid a surge in outdoor recreation equipment amid the COVID-19 pandemic.

“BRP continued to grow its marine portfolio with strategic acquisitions of world-class brands like Manitou, Alumacraft and Quintrex, and increasing their production capacity,” said Karim Donner, senior vice president of BRP’s marine group, in a statement. the announcement. “As with all of our products, we are committed to gaining market share in this industry and rely on Michigan’s highly skilled and experienced workforce to continue to help us achieve our goals.”

Quebec-based BRP was spun off from Canadian transportation giant Bombardier Inc. in 2003 and sold to two investment companies and the Bombardier-Beaudoin family. The company also owns the Ski-Doo, Sea-Doo, Lynx and Can-Am brands.

The company is expected to receive a state grant of $689,500, as well as an incentive package from Lansing area economic development groups worth $1.5 million and a State impetus for the preservation of jobs.

Image Credit: richard pross / Shutterstock.com

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